IYKYK: Yolo Journal

Yolo Journal is one of Nikki’s favorite magazines, and its newsletter, Yolo Intel, is a must-read for discerning travelers. Yolo is a compilation of photography, travel inspiration, and ideas from various contributors with exceptional taste, creativity, and a great eye. Founded by Yolanda Edwards, the former creative director of Conde Nast Traveler magazine, Yolo’s recommendations are always spot on. Nikki suggests it for anyone who likes to travel, especially if you have interests in the arts, interior design, food, and fashion. She recently shared her packing tips for Yolo Intel’s newsletter. You’ll thank us for the recommendation 😉. Sign up for it here.

Packing is hard. It takes time. I have to think about how many days I’ll be away and try to bring ½ basics and ½ fun, so that I’m still inspired and excited to get dressed. I usually pack a little more within a color story when traveling to cities. When it’s a beach vacation, I pack fun patterns, prints (stripes) and some basics. On the plane, I like to look put together. I usually wear layers. I love to wear versatile and super comfortable pants, usually with stretch—I love the new brand High Sport, which are perfect for traveling. – Nikki

Nikki shared her packing-related tips, from general methods like folding vs. rolling to specific recommendations like her favorite travel hat.

I have this hat that was given to me as a gift by Michael Kors and Lance LePere. It’s a hat that completely flattens. It’s genius. – Nikki

Nikki was also recently featured in InStyle Germany’s “On My Desk” series, and guess what made an appearance? Her favorite Yolo Journal magazine 🙂.

Instyle Germany featuring Nikki Kule desk
YOLO is the best travel magazine: I love both the photographs and the content. I started subscribing during Covid, and I am now always so excited to receive it in the mail. Before traveling, I use it for insider information and tips on destinations (like where to eat and shop). – Nikki

Check out Yolo to see more about Nikki’s packing tips, including what she fits into a suitcase, the items she always has on the plane, her must-have beauty products, and plenty of stripes 😉.

Sarah Clary’s Holiday Tips and Tricks

We’ve been a fan of Sarah Clary for years. She’s a “Professional Wardrobe lover and opinionated creative for hire” who has styled and worn KULE since 2015. She is one of the best follows on Instagram with her honesty, openness, humor, and taste. We’ve asked Sarah about her style, how it’s changed since becoming a mom, and who inspires it. She also shared some holiday tips, including her gifting secrets 🤫🎁. Raise your coupe for Sarah 🥂!

Sarah and her two kids — ages 8 and 6 — live in Brooklyn, NY. She’s styled some of the most fun KULE editorials, with her penchant for pattern mixing, fun ways of dressing garments in unconventional ways, and originality. Seeing Sarah style KULE is always a joy, and her kids also look pretty great in stripes.

The Lucca Sweater

The Lucca Sweater

The Kid's Riley Tee

The Kid's Riley Tee

The Modern Long

The Modern Long

The Kid's Charley Tee

The Kid's Charley Tee

The Banks Sweater

The Banks Sweater

When we asked Sarah about her style — specifically how to pattern mix, which she does so well — she said, “I embrace it, make mistakes, and try to find the beauty in the weird and my take on the predictable. I try big patterns paired with dense ones or pattern variations of the same all-in-one mix. I try florals with stripes and checks with tweed or throw it all on the floor and see what sticks.”

On whose style (living or not) she loves, Sarah said, “That is like picking a favorite child! I want a mashup of Jackie O, Audrey Hepburn, Bianca Jagger, Peggy Guggenheim, Debbie Harry, and the character in Killing Eve all in one.”

And as for who she’d style if she could style anyone: “It is a toss between Tilda Swinton, David Bowie, Katharine Hepburn and Grace Jones. Unique style icons in their own way. Unapologetically themselves and always effortless.”

Her style rule is “Wear it now before you die or before moths get at it.”

Sarah’s kids have also been longtime members of the KULE family, appearing in campaigns since the beginning.

Sarah’s son in a KULE editorial in 2015
Sarah’s daughter wearing the O GIRL Tee in the Fall 2019 Lookbook
Another shot from 2019 of Sarah’s daughter in stripes on stripes 🙂

Photographed by Mei Tao

“[Since having kids] I am more practical, but also I feel freer. My kids won’t always admit it, but they love the chaos I wear and when they or I get compliments about a look. Fashion and how you dress is powerful. My kids have made me feel more like myself so it makes sense that my style matches that feeling.”

Her kids have their unique interests too. Sarah says, “Soccer is all the rage. With the World Cup in full swing, it is all we talk, watch and think about in this house. That and Eloise from the Plaza and what a terror she is but also how very charming she can be. Basically, if Renaldo and Eloise had a match-off, who would win? It seems unclear.

The Women's Remus Cashmere Cardigan

The Women's Remus Cashmere Cardigan

The Seever Puffer Scarf

The Seever Puffer Scarf

The All Over Smiles Dress Sock

The All Over Smiles Dress Sock

The Kid's Mini Moritz Balaclava

The Kid's Mini Moritz Balaclava

The Kid's Rugby

The Kid's Rugby

On to the holidays…

Sarah’s tip for getting dressed during the holidays is: “Bigger, fancier, and more sparkly, do this all year round. I have nowhere to go, but I look damn good on my couch and have a great coupe 🥂. Get good glassware, even if you only drink water. It makes me feel great when I have a great glass with my look. For years I was told I couldn’t have any more glasses. I buy them all now.”

Her gift of choice to give is: “If I can’t celebrate you, you’re getting a singing telegram or dancing act. Yep, it is a fact. I have sent about 30-plus singing telegrams to people I love that I can’t hug in person. Just ask them. It is one memorable gift. If I can’t do that, I am getting you something I can’t stand to not own myself.”

Photographed by Mei Tao

And her favorite gift for herself is the best. “Me, I am my own best gift these days, and she is a ton of fun. Who knew?”

Follow Sarah on Instagram @clarysarah and shop KULE for the Holidays here 🎁🎄🙂.

Behind the Seams in Portugal with KULE

Last month, Nikki and Natalia traveled to Portugal for five days. There, they met with some of our current production partners, explored new opportunities, and learned more about ways our production can be more sustainable. Below is a quick recap of their factory visits where they saw how the products are made and the exciting new developments for future seasons 🙂.

nikki kule in rox trench
Nikki wearing the Rox trench, which came quite in handy while in Portugal… it rained every day 🌧️.
nikki kule uniform while in portugal
Because of the rain, Nikki’s daily uniform consisted of comfortable pants, sneakers + KULE tee or sweater + KULE Nelson blazer, all under her trench which, coincidentally, Natalia wore too 🧥💕.

For those who may not know, 100% of our tees and sweats are made in Portugal. There, we have the most incredible partners that Nikki visits every year. Nikki and Natalia’s daily schedule consisted of driving a rental car to the surrounding cities of Barcelos, Braga, and Guimarães using GPS and speaking no Portuguese whatsoever 🤪. At the factories, they went over current production (Spring 2023), worked on future developments (Fall/Winter 2023), and reviewed our overall sustainability practices. Throughout the trip, they visited dye houses, wash houses, and embroidery houses, as well as knitting facilities, with a few cheese plates in between 🧀.

Stacks of rolls of KULE striped fabric for Fall 2022 and current Spring 2023 production.
We use leftover fabric from past seasons to make our patch rugbies, a version of which Nikki put together as a stick figure as seen here 😂.

At the end of every season, Nikki reviews our fabric inventory. She creatively repurposes this fabric into our fun patchwork rugbies, reducing KULE’s fabric waste by giving this leftover fabric a new life.

The Patch Rugby

The Patch Rugby

The Turtleneck

The Turtleneck

The Rugby

The Rugby

The Modern Long

The Modern Long

The Patch Rugby

The Patch Rugby

The Modern Long

The Modern Long

The Rugby

The Rugby

Spring waffle knits seen here on the cutting room floor.

Later in the day, they reviewed our current production’s cutting, sewing and lab dips. We are so excited to show you what the factories are making right now 👀. Stay tuned for Spring 2023!

They go over the color lab dips to make sure the colors all match up to our standards. We take this shade of our KULE “poppy” color very seriously!
KULE brand tabs at factory in Portugal
We love our tabs! You’ll always know it’s KULE. The factory got this machine special for us to make production more efficient ❤️🙂.

One of the highlights was visiting the knitting factory to check out the production of our Malibu featherweight tee to restock for Oprah’s Favorite Things 🙂 (it should be back by the end of November!). Our featherweight tees are truly special, made from a custom fabric by our mill partner for KULE. They are made of the lightest-weight fabric that can be knit into yarn-dyed stripes. Therefore, the fabric is very delicate and must be carefully managed to avoid snags and twists in production. Due to its fine nature, the pattern pieces must be cut by hand so the stripes perfectly match up on your tees.

The machine knitting up the fabric for the Malibu tee.
Oprah KULE malibu tee being cut by hand in Portugal factory
The Malibu tee must be cut by hand. Do you recognize it? 👀.
Oprah wearing KULE Malibu t-shirt from Oprah's Favorite Things 2022
As seen on Oprah! We were so excited when Oprah chose our Malibu tee for Oprah’s Favorite Things 2022 and absolutely thrilled when we saw her wearing it!
The Malibu (back in stock soon!)

The Malibu (back in stock soon!)

The Malibu

The Malibu

The Tissue Turtleneck

The Tissue Turtleneck

The Baja

The Baja

The Baja

The Baja

The Tissue Turtlenecck

The Tissue Turtlenecck

The Baja

The Baja

The Malibu

The Malibu

The Tissue Turtleneck

The Tissue Turtleneck

They also visited the dye house where all of the products are washed and put through an intense process of fabric quality testing. Nikki and Natalia went on a tour to learn about the ZDHC certification process. To be certified, the factory must reuse at least 10% of the water and is always trying to reuse more. ZDHC factories limit hazardous waste from their practices. They work with their local community to clean the water so that the water they’re sending back out is safe. Very few factories are ZDHC certified. This dye house is also partially solar-paneled for as low-impact electricity as possible.

Nikki in front of the dye machines. Each one of those columns has a different color in it.
Our KULE fabric being washed and rinsed. Excess water goes into the drains in the floor of the factory where it is then released into the pools and treated to be cleaned and reused.
kule portugal factory water cleaning pools
One of the cleaning pools at the factory. The water goes through the cleaning process multiple times until it meets ZDHC standards.

A lot of the surrounding factories are on farms that grow vegetables and herbs for themselves, the workers, and to sell. It’s a great use of the beautiful land.

Plants grown in the garden of KULE's Factory in Portugal
Vegetables grown in the garden of KULE's Factory in Portugal

As for new developments… KULE has some really exciting things in the works which you’ll have to wait and see, but here’s a sneak peek…

kule new developments
kule new developments

And it wasn’t all business. Nikki and Natalia made room for lots and lots of great food and sights, too. Portugal is so beautiful.

cheese from Miss'Opo Portugal
Nikki and Natalia loved Miss’Opo a great restaurant that changes its menu daily 🧀.
portugal tile on building
Azulejos (glazed blue ceramic tiles) are everywhere in Portugal. Here is the side of a building in Porto.
portugal singer on street
Carolina Ferro, a very talented singer, performed right outside of Nikki and Natalia’s hotel each night. Nikki took so many videos (she really was amazing).

Overall this trip was very successful. They loved looking at the new developments and all the endless possibilities. Stay tuned for the exciting new product they had the pleasure to see made for our upcoming collections 🙂. Until next year, Portugal! Obrigada! 🇵🇹❤️

Nikki’s Favorite Fall Styles

Nikki truly loves everything she designs. Still, she can’t help but pick favorites. For example, I knew her love for the Nelson Blazer and Bryce Sweater immediately, way back in May when we were photographing the Fall collection. These are pieces that fit seamlessly into her wardrobe and with which she enjoys styling, especially during the colder seasons when it’s time to layer. See below how Nikki styles her favorite pieces from KULE Fall 2022.

Outfit 1: Nikki styles her Nelson blazer with The Hutton button-up shirt. The collar of the shirt looks perfect with the collarless blazer. She adds a pair of Old Céline pants and Nike sneakers to make the look easy and casual.

“I like to call it a blazigan because it’s like a cardigan mixed with a blazer. It’s very relaxed and not structured or business-like at all.” – Nikki

The Nelson Blazer

The Nelson Blazer

The Hutton Shirt

The Hutton Shirt

Nike Sneakers

Nike Sneakers

Old Céline Pants

Old Céline Pants

The All Over Striped Tote

The All Over Striped Tote

Outfit 2: Nikki wears it here layered over the Hutton shirt (truly the best everyday piece for layering), tonal Isabel Marant pants, and layers on a Totême jacket to finish.

“The Bryce sweater is a showstopper and, in such a classic pattern, will be your favorite sweater for years to come.” – Nikki 

The Bryce Sweater

The Bryce Sweater

The Hutton Shirt

The Hutton Shirt

Totême Jacket

Totême Jacket

Isabel Marant Pants

Isabel Marant Pants

Hereu Shoes

Hereu Shoes

Outfit 3: She layers the new latte-colored Take Out Hoodie with one of her favorite Michael Kors blazers. Dressing with a smile 🙂.

“It doesn’t get cooler than wearing hoodies under blazers and coats. It’s very comfortable, too.” – Nikki

The Take Out Hoodie

The Take Out Hoodie

Isabel Marant Blazer

Isabel Marant Blazer

Raey Pants

Raey Pants

New Balance Sneakers

New Balance Sneakers

Celine Bag

Celine Bag

Outfit 4: No jacket is better for fall than a trench, and Nikki’s worked hard on perfecting KULE’s new updated one. She wears it here with the new cotton V-neck Yale sweater layered over the perfect base: a Modern white tee.

“The Rox is new and improved with a drop shoulder to accommodate chunky sweaters for cold days.” – Nikki

The Rox Trench

The Rox Trench

The Yale Sweater

The Yale Sweater

The Modern T-Shirt

The Modern T-Shirt

High Sport Pants

High Sport Pants

Gucci Loafers

Gucci Loafers

Outfit 5: In a neutral cream/latte/navy, it goes with everything including this collarless Celine jacket and straight-leg Officine Générale jeans (which, by the way, Nikki highly recommends). With a cozy cashmere sweater wrapped around her neck, she’s ready for when it gets cooler in the evening.

“The new stripe tee is one of my favorite of our new colorways because it is a neutral color mix and also super chic with a black, navy, or gray cardigan or jacket.” – Nikki

The Modern Long T-Shirt

The Modern Long T-Shirt

Celine Jacket

Celine Jacket

Officine Générale Jeans

Officine Générale Jeans

Gucci Loafers

Gucci Loafers

The Betty Sweater

The Betty Sweater

Shop the entire KULE Fall collection here 🍂.

KULE x Bergdorf Goodman: A Match Made in NYC

This week we celebrated the launch of KULE x Bergdorf Goodman’s exclusive limited-edition collection! Bergdorf Goodman (affectionately known as BG to locals) happens to be only five blocks from the KULE office, and the storied retailer holds a special place in Nikki’s heart. As a native New Yorker, BG is a place that has been in her life since she can remember and brings back special memories with her mother as a kid. Two New York City Icons coming together is a match made in… well… NYC 💜!

The collection consists of 13 pieces: women’s, men’s, kid’s, and accessories. It includes the silhouettes and styles for which KULE is known and loved, each featuring Bergdorf Goodman’s lilac and purple color motifs and iconic logos.

Modern T-Shirt

Modern T-Shirt

Rugby

Rugby

Kap

Kap

Oversized Sweatshirt

Oversized Sweatshirt

Sweatpants

Sweatpants

Mortiz Balaclava

Mortiz Balaclava

Dress Sock

Dress Sock

Kid's Charley T-shirt

Kid's Charley T-shirt

Men's Rugby

Men's Rugby

Men's Raleigh Sweatshirt

Men's Raleigh Sweatshirt

Modern Striped T-Shirt

Modern Striped T-Shirt

Striped Onesie

Striped Onesie

Tote

Tote

Nikki’s own mother loved BG so much and often took Nikki there when she was a young girl living in NYC. As Nikki said, “The Kule name alongside the Bergdorf Goodman name would have made my parents really proud, but especially my mom who always saw it as the pinnacle of retail.”

NIkki’s mother, Arlene Kule’s Bergdorf Goodman credit card from the 1970’s.

The collaboration was a no-brainer. Bergdorf’s is one of our retail partners in NYC and also has a very kule customer. Those who love KULE also love BG. That, coupled with Nikki’s NYC upbringing and love for and history with the store, we knew this was perfect.

Nikki Kule in the Oversized Sweatshirt
Fred Castelberry in the KULE x BG Men’s Sweatshirt styled with his own brand’s — F.E. Castleberry — shirt underneath

We love this collection so much because, like all KULE collections, it styles perfectly with KULE staples like our button-up shirts, blazers and jackets, cardigans, and stripes of course.

The Hutton Shirt

The Hutton Shirt

The Monica Cardigan

The Monica Cardigan

The Nelson Blazer

The Nelson Blazer

The Rox Trench

The Rox Trench

The Russell Cardigan

The Russell Cardigan

The Hutton Shirt

The Hutton Shirt

The Cosmo Jacket

The Cosmo Jacket

Twinning behind the scenes walking the 5 blocks from the KULE offie over to Bergdorf Goodman
KULE x BG styled with KULE Classics like our button-down white shirt and everyday navy blazer.
There’s only one like it 😉

It was shot by photographer Beth Sacca right outside the iconic Bergdorf Goodman store on 5th Avenue. It was modeled by friends of KULE, Alisha Bandsal, and Fred Castelberry. They both happen to look great in lilac 💜.

Most of the collection sold out in 36 hours, but we still have some coveted pieces available in-store or online exclusively at KULE and Bergdorf Goodman. And be sure to sign up for restock notifications 🙂

KULE Rockefeller Center
610 5th Avenue
New York, NY 10020
Bergdorf Goodman
5th Floor
754 5th Avenue
New York, NY 10019

A Very KULE Couple: Mei Tao and Darrick Harris

There are many wonderful and talented people we are so proud to see wear KULE. Mei Tao and her husband Darrick Harris, who are longtime friends of the brand, are two of them. Mei has been working with Nikki as our editorial photographer — a visual magician if you will — since the beginning. Her husband Darrick, the Visual Director of Town & Country Magazine, is also incredibly talented. They’re a power couple with great style 🙂. Get to know Mei and Darrick a little better and see how they wear their KULE this Fall.

mei tao and darrick harris wearing kule
“We’re in Montreal in these photos. I was there for work and D [which is what Mei calls Darrick] came on the weekend to join me for a little fun getaway.” – Mei

Mei and Darrick have been together for 23 years. Darrick is a native New Yorker, born and raised, and Mei was born in China, raised in Brooklyn, and has been in New York since she was 10. The story of how they met? Darrick says, “She stalked me for years,” and Mei says, “He waited for years for me to be single to ask me out.” 💗💗

The Rox Trench

The Rox Trench

Prada Re-Nylon Bag

Prada Re-Nylon Bag

The Men's Take Out Raleigh Sweatshirt

The Men's Take Out Raleigh Sweatshirt

Resid3ncy Hat

Resid3ncy Hat

Hoka Sneakers

Hoka Sneakers

The McGraw Shirt

The McGraw Shirt

APC Pants

APC Pants

On Running Sneakers

On Running Sneakers

As for Mei’s connection to KULE, she’s known Nikki since 2011 and has been with us since. Mei is not only an incredibly talented photographer making magic behind the camera but also somewhat of a brand mascot who styles KULE as her own.

mei wearing kule trench coat
“Some of my favorite KULE pieces are the classics like the Hutton button-down shirt, the Raleigh sweatshirt, the Sinclair cashmere cardigan, the Modern Long T-shirt, and the Rox trench coat [seen here].” – Mei
“My go-to outfit is a good pair of pants or jeans, a men’s style shirt, a navy blazer, and a good coat or trench and comfortable shoes.” – Mei
The Nelson Blazer

The Nelson Blazer

The Hutton Shirt

The Hutton Shirt

The Rox Trench

The Rox Trench

The Modern Long Tee

The Modern Long Tee

The Sinclair Cashmere Cardigan

The Sinclair Cashmere Cardigan

The Raleigh Sweatshirt

The Raleigh Sweatshirt

“I’ve been working with KULE since the beginning. It’s been so much fun realizing the brand’s vision with Nikki through photos. I’ve been a big fan since day 1.” – Mei

Mei and Darrick both say they love to travel together and, as Darrick added, “we love to watch foodie shows together.” Speaking of food, they are two people who definitely know where to eat in NYC. Some standout places they recommend include Omen Azen, Aurora Soho, The Odeon, and Big Wong. You’re welcome!

Mei on Darrick’s style: “I’ve been dressing him for 23 years, but he does accessorize himself”

Darrick is wearing KULE Rufus tee45 RPM jacket, Best Made Co. pants, and Mifland cap
mei wearing kule shirt and vest
Darrick on Mei’s style: “Sensibly Chic”

Mei is wearing KULE vest over KULE button-down shirtAcne Studios jeans, and Prada bag
The Dakota Vest

The Dakota Vest

Acne Studios Jeans

Acne Studios Jeans

Rufus Striped Tee

Rufus Striped Tee

Mifland Hat

Mifland Hat

45 RPM Jacket

45 RPM Jacket

The Hutton Shirt

The Hutton Shirt

Prada Re-Nylon Bag

Prada Re-Nylon Bag

Best Made Co. Pants

Best Made Co. Pants

“[Finding time to be together] can be challenging. But as we are in the same business, we are often able to be in the same cities.” – Darrick

“We find the time — I like him.” – Mei

Follow Mei @taomeitao for some of her entertaining content, great style, and photos, and Darrick @delroyslim for his humor, behind-the-scenes of his job, travel, fabulous hats, and adorable family shots. Shop their outfits here 🙂🙂.