We are still buzzing with the excitement around our Tennis Collection for Spring, but we’re headed full speed into the warmer months and just can’t keep the secret of what’s to come. Go behind the scenes from our Spring/Summer shoot. Here’s a hint: there’s crochet (!!), candy-colored terry, new patterns, and of course, fresh stripes for the season. Let’s dive in 🌊.
We start with the Tennis Collection, which launched just this March. With new logo pieces, terry, new “bundle” stripes styles, and outerwear for chilly spring days, we have you covered, on and off the court.
We shot the entire Spring/Summer 2022 collection at a beautiful California Modern and Japanese Contemporary, ranch-style style home, designed by architect Milton Klein in 1960. It features glass walls and open floor plans. We photographed the bulk of the Tennis collection in the large, teak paneled, sunken living room.
The Tennis collection for March was especially fun to shoot, with creative direction by Nikki (as always), prop styling by Tracy Morgan, and all Lookbook photography (you can see the final shots from the photoshoot here) by Mei Tao. The set’s color palette — the floral upholstered couches, the fabulous sunken floor covered in a pristine beige shag rug, and ginormous windows looking out onto the yard’s greenery — complimented the navy, port, and cream that Nikki focused on for the collection.
As for what’s coming… we turned to the home’s Japanese garden and indoor pool to compliment the April and May collections. Nikki designed novelty crochet, gingham sets, terry in a spectrum of colors, and fun new graphics (this emoji comes to mind: 🍟) in cheery colors, with punches of lemon, poppy, royal blue, and pink. It’s quite possibly the happiest collection yet.
And with a taste of warmer weather just this past week, after the sting of winter’s second coming, we are so, so very excited to share these new pieces.
So, here’s a little teaser with a few styles to share the excitement, online now. You’re welcome 😉.
We don’t want to give too, too much away, but follow along on our Instagram and make sure to check your inbox (or become a subscriber if you’re not already!) because something fun is coming this week on KULE.com 🎉.
Oh yes, and there was a deer there, too 🦌.